Data data everywhere

Big data dilbert

In todays hyperconnected world data is often touted as a competitive advantage. A cursory google search provides a lot of self evident truths “use big data” “Analyze, insight, execute” “Big data will revolutionize your business” , what does this really mean in practice? To gain a true competitive advantage you need to have a comprehensive data strategy which consists of both a simple and relevant mental model and the associated operational structure and processes to actually make it happen. Continue reading “Data data everywhere”