Brand Delusions – SMB Fintech edition
Why do SMB Fintech startups get brand wrong? It's because they don't understand the concept of signalling. Stop deluding yourself that your product is a luxury good and sell the real value of better, cheaper, faster
A seismic shift in product management | GPT3 is the abstraction we deserve
GPT3 will change the way we develop software products and the art of product management
Adventures in underwriting, competitive advantage edition
With money being a fungible commodity good is it possible to differentiate in lending? Presenting a model to obtain competitive advantage
Portrait of an arms dealer – a look at Shopify (SHOP:NYSE)
Is being an arms dealer the right strategy for Shopify? Can they win against amazon?
Good Business, Bad Business – Fintech edition
Money is commodity, where can you find the fat margins? Revenue enhancing business models are the future.
The price is right, paid marketing edition
Ad markets are just like financial markets. Are they priced to perfection?
Shouting from the rooftops, Channels 101 for Product Managers
A framework for channel selection.
Don’t believe the hype, Marketing 101 for Product Managers
Marketing frameworks for product managers
Money often costs too much – a look at Adyen (ADYEN:EN)
Deep dive into Adyen's business model and competitive advantage
The history of merchant acquiring |Rise of the full stack acquirer
Read about the rise of the full stack merchant acquirer. How did the industry start? What are the problems it is trying to solve?